I hated Kraft Dinner as a kid. KD is Canadian code for what Americans call Kraft Macaroni & Cheese or Kraft Mac & Cheese. We Canadians sometimes think we’re clever and try to shorten things but don’t succeed as well as the Brits or Aussies. We try.
In Souvenir of Canada, Volume 1, Douglas Coupland wrote: “cheese plays a weirdly large dietary role in the lives of Canadians, who have a more intimate and intense relationship with Kraft food products than the citizens of any other country. This is not a shameless product plug — for some reason, Canadians and Kraft products have bonded the way Australians have bonded with Marmite [sic, recte:Vegemite], or the English with Heinz baked beans. In particular, Kraft macaroni and cheese, known simply as Kraft Dinner, is the biggie, probably because it so precisely laser-targets the favoured Canadian food groups: fat, sugar, starch and salt.” 1
This Canadian alliance with and dietary reliance on KD and my dislike for it presented me with two harsh realities.